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Discover the world of wine and spirits in Düsseldorf as a ProWein visitor

Reasons to visit ProWein trade fair

Besuch der ProWein Messe

In its over 30 years of existence, ProWein has firmly established itself as the world's leading trade fair for wine and spirits. Year after year, more than 5,000 exhibitors from 65 countries present their new products in Düsseldorf. Such a broad and detailed offer can indeed be found nowhere else.

Only at ProWein can you taste the new wine vintage, discover current trends and market developments, meet business partners, and make new contacts. Deepen your professional knowledge during one of the numerous masterclasses or let the ProWein themed worlds inspire your assortment. Travel the wine world conveniently and compactly at ProWein. This way, you can already confidently position yourself for tomorrow’s business today.

 

Innovation and Passion: The Unique Themed Worlds

ProWein Besucher im Gespräch
same but different - ProWein
ProWein Zero

With our themed worlds, you can specifically focus on individual trends and industry opportunities. Discover, for example, new spirits at ProSpirits, let the organic wines at the Organic Wines themed show inspire you, or taste non-alcoholic wines for your assortment at ProWein Zero. It has never been easier to focus on the major trends in the industry!

ProSpirits themeworld at ProWein

Spirits

Our own hall of high-quality spirits, from gin to whiskey, awaits you.
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Champagne Lounge themeworld at ProWein

Champagne Lounge

The Champagne Lounge with a wide variety of fine brands is considered the "Golden Entrée" to the French area.
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Trend show same but different at ProWein

same but different

The international trend show same but different with craft drinks such as craft spirits, craft beer and cider.

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Themeworld organic wines at ProWein

Organic Wines & Organic World

Organic for the wine industry - Learn more about our exhibitors who run their wine production according to organic winegrowing guidelines.
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Packaging & design themeworld at ProWein

Packaging & Design

Extraordinary times require extraordinary materials, packaging or even a concept store for wine.
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Trend Forum themeworld at ProWein

Masterclasses, Tastings & Workshops

A top-class and varied supporting and further education programme. Always in focus - the latest trends in the industry.
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ProWein Zero themeworld at ProWein

ProWein Zero & Tasting Area

A unique stage on the topic of no and low alcohol. Here you will find well-known brands as well as newcomers and a separate tasting area.
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Tasting area themeworld at ProWein

Tasting Area MUNDUS VINI

Next to a lot of Tasting Areas, the Tasting Area by MUNDUS VINI presents the winners of the latest vintages.
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Why you shouldn't miss ProWein 2025

 

Unparalleled internationality

• Over 5,000 exhibitors from 65 countries
• Including a level of detail only found at ProWein

Trends and innovations

• 7 themed worlds and the Trend Forum show you the future of wine
• Secure your business for tomorrow today

Free professional education

• Participate in numerous masterclasses during ProWein and expand your know-how for your business

Networking

• Meet business partners and make new contacts
• Professionals only – thanks to visitor accreditation

Short distances

We have compacted the wine world for you, so you can move quickly from Italy to Uruguay or from Austria to Canada.

Latest vintages

ProWein is the first wine trade fair of the year where you can taste the latest vintages from the northern hemisphere.
Vorteile der Weinmesse

Whether tasting the new vintage, discovering wine and spirits novelties, meeting business partners, or making new contacts – the entire wine world gathers in Düsseldorf for three days to do business. Discover today the trends that will be relevant tomorrow. Get informed about bestsellers, rare finds, and new packaging solutions.

Explore new packaging or get educated in the spirits and craft drinks areas at various bars. Benefit from free masterclasses and tasting areas, as well as the Trend Hour Tasting and all themed worlds, to educate yourself for free and discover relevant innovations for your business. It has never been easier to travel the entire wine world in just three days.

 

Data & Facts

To make your next visit to ProWein as efficient and pleasant as possible, here is a compact overview of the most important data and facts.

Where does ProWein take place?

At the exhibition grounds in Düsseldorf. You will find all information for a smooth journey by bus, train, car, or taxi here.

When is the next ProWein?

ProWein 2025 will open its doors from March 16 to 18, 2025.

What are the opening hours of ProWein?

ProWein is open from 9 AM to 6 PM on all three exhibition days.

Where can I buy my ticket?

The ProWein ticket shop opens in October 2024. Sign up for our newsletter to avoid missing the start of ticket sales. If you are visiting ProWein for the first time, you can register for professional visitor accreditation anytime. Here’s the registration link.

Where to stay in Düsseldorf?

ProWein is currently negotiating better hotel prices in Düsseldorf. A selection of recommendations can be found here.

Where to find what at ProWein?

Use our interactive hall plan to orient yourself best at ProWein. For 2025, we have compacted the wine world for you: fewer halls and shorter distances make it even easier to switch between wine countries.

Where to find the themed worlds?

Here you can get an overview of the themed worlds and where each trend show can be found.

Is there a program overview with all masterclasses and tastings at ProWein?

Yes, there is. Most exhibitors traditionally submit their stand events from January/February. Therefore, we continuously update the program.

Which exhibitors will be at ProWein 2025?

You can find the exhibitor directory here, which we continuously update.

Where can ProWein visitors find more tips?

To effectively prepare for the ProWein trade fair as a professional visitor, we have compiled 6 tips here. Enjoy the full ProWein experience.

 

Immerse yourself in Live Tastings, Masterclasses, and Bars

Masterclass auf der ProWein

Visiting ProWein means having the entire wine world in your glass. Besides tastings at the exhibitors, many other tasting opportunities await you at the trade fair in Düsseldorf.

In the Tasting Area by Mundus Vini, you can, for example, specifically taste award-winning wines. Or discover organic wines in the Organic World. Are you interested in non-alcoholic wines? Then you should not miss ProWein Zero. At the Trend Hour Tasting, you can taste trendy wines.


 

Tasting – ProWein

Parallel to the themed worlds, targeted theme tastings and masterclasses take place in many exhibition areas. Covering all conceivable topics, countries, regions, and wine types. At the live tastings, you can specifically further your education according to your business needs. The program overview lists all events. We continuously update the events. Here you can also see if prior registration is required or if spontaneous participation is possible.

A special highlight awaits you at the bars of ProSpirit and the trend show same but different. Here, you can practically expand your knowledge about spirits and craft drinks by working with the products under guidance. Additionally, there are many professional discussions that shed light on the current developments in the spirits and craft scene.

Discover live tastings, masterclasses, bars ...

Get inspired now by our masterclasses from last year before the new ProWein 2025 events take place over the next six months.
Taste the world of wine! ProWein promises importers and specialist retailers not only a wide range of exquisite wines and spirits, but also an internationally flavoured experience through live tastings. The tastings at ProWein offer a unique opportunity to interact with experts and producers in real time while tasting their products.

SUNDAY - All events

Tastings, Masterclasses, Paneldiscussions

10 March: 9 am - 6 pm
halls 1-17

MONDAY - All events

Tastings, Masterclasses, Paneldiscussions...

11 March: 10 am - 5 pm
halls 1-17

TUESDAY - All events

Tastings, Masterclasses, Paneldiscussions...

12 March: 10 am - 5 pm
halls 1-17

BAR Innovation Hub

Live Tastings, Workshops

10-12 March: 10 am - 5 pm
halls 7 / D 55

ISW Discovery BAR

Live Tastings, Barkeeper...

10-12 March: 10 am - 5 pm
hall 5 / A 15

urban gastronomy

Diskussion

10-12 March: 10 am - 5 pm
hall 4 / F 20

Seize the opportunities: The significant benefits of attending ProWein for the industry

Wein Messe besuchen

Use ProWein 2025 to effectively network. Meet business partners directly at their stands and taste their wines. Or meet new manufacturers during the masterclasses whose products could be relevant for your business. Furthermore, you expand or deepen your wine knowledge during the numerous seminars.

Discover the latest trends and products at ProWein to ensure your business is ready for tomorrow today. The wine world is constantly evolving, and younger generations have different needs compared to older generations. That is why ProWein emphasizes current developments with themed worlds and the Trend Hour Tasting.

Plan and shape your business future conveniently on-site. Let yourself be inspired!

At ProWein, you can get a comprehensive and deep overview of the entire wine world – not just individual markets. Take advantage of this comprehensive view to grasp relevant information and opportunities for you. Nowhere else can you do wine business more conveniently and effectively.

Do you have any questions? Contact us!