Schug Carneros Estate Winery

602 Bonneau Road, 95476 Sonoma, CA
Telephone +1 707 9399363
Fax +1 707 9399364

This company is co-exhibitor of
California – Wine Institute of California

Hall map

ProWein 2018 hall map (Hall 9): stand C06-5

Fairground map

ProWein 2018 fairground map: Hall 9


Claudia Schug Schuetz

Partner/Export Director

Axel Schug

Managing Partner


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  • 02  Exporter


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Our products

Product category: California

Schug Carneros Estate Winery Wines at Prowein

Please follow link to our page in Bottlebooks

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Product category: California


This classic Carneros region Pinot Noir offers a wide range of flavors and aromas, in the tradition of the finest red Burgundies of France. “Clonal diversity” is achieved by carefully blending several vineyard lots, each retaining its own unique clonal signature in the blend. The result is a complex wine with a rich bouquet of cherries, berries and hints of spicy new oak. It has flavors reminiscent of black cherry, currant and strawberry, followed by a rich, spicy texture and a long silky finish. This wine pairs nicely with lamb, duck, even grilled fish, and will improve with additional cellaring for 2 to 5 years.

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Product category: California


Schug Winery will donate $5.00 for each bottle sold, to Rebuild Wine Country's parent organization, Habitat for Humanity. Every dollar donated will be put specifically to rebuilding homes in the North Bay

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Product category: California


Schug Winery will donate $5.00 for each bottle sold, to Rebuild Wine Country's parent organization, Habitat for Humanity. Every dollar donated will be put specifically to rebuilding homes in the North Bay

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Company news




Mar 16, 2018

Claudia Schug relocates to the U.S. to continue father Walter Schug’s Legacy



Claudia Schug relocates to the U.S. to continue father Walter Schug’s Legacy 

The Schug family is pleased to announce that Claudia Schug, winery co-owner and daughter of founder Walter, is permanently relocating to Sonoma to expand her role in the family owned and operated winery. 

(Sonoma, CA, September 27, 2017) – The Schug Family is pleased to announce that winery co-owner Claudia Schug has relocated to the U.S. from Europe. Claudia will be a familiar face at the winery in a newly expanded capacity which will include the management of export sales, marketing and DTC/hospitality. She is permanently relocating to the town of Sonoma after spending the last 29 years in Germany where she ran her own wine import and distribution company before she transitioned to consulting and managing the European export market for the winery. “I am excited to join my brother at the winery to be a part of the fantastic team on a daily basis. I look forward to increasing brand awareness across the globe as well as continuing to maintain our European style and spirit” said Schug. This transition means she will no longer act as California Wine Institute’s German representative, a position she has held for the past 6 years. 

Claudia has a BA in Economics from Stanford University and attained the WSET Diploma in Wine & Spirits in 2009. She immediately entered the prestigious Master of Wine program, passing the notoriously difficult Theory Exam on first attempt. Through the rigorous program she has been able to gain knowledge of all aspects of the wine industry, taste a broad spectrum of international as well as classic wines and, at the same time, expand her global network. 

Axel Schug, Managing Partner at Schug Winery, is excited to welcome his sister to Sonoma to work side by side at the Carneros based winery. “I look forward to having our business grow thanks to my sister’s international perspective, her enthusiasm as well as her natural ability to connect with almost anyone. She has arrived just in time to help us introduce the Estate wine program and expand our visitor center” he said about her recent arrival from Germany. 

About Schug Carneros Estate Schug Winery was founded in 1980 by Walter Schug, the founding winemaker for Joseph Phelps Vineyards in St Helena. Drawing on his extensive experience in the production of fine wines in both Europe and California, Walter, along with his wife Gertrud, established his own winery in the cool marine climate of the Carneros Appellation. For 

35 years Walter focused on the Pinot Noir and Chardonnay varietals that had always been close to his heart. Today, the winery is owned and operated by Walter and Gertrud’s children Axel, Claudia and Andrea. Walter’s legacy is carried on today by his children and longtime winemaker Michael Cox. 

Beyond its 42-acre estate vineyards, the winery sources grapes from many of Sonoma County’s premier wine grape growers. Schug wines are available direct from the winery, across the United States, and in over a dozen countries worldwide. Surrounded by estate vineyards, Schug Carneros Estate Winery lies sheltered on a hillside five miles south of the historic city of Sonoma. The winery boasts sweeping views of the Carneros Region & Sonoma Valley, and is located just north of the San Francisco Bay. 

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About us

Company details

Schug Carneros Estate Winery is situated on a 50-acre site in the Carneros Appellation, south-west of the town of Sonoma. Vineyards of Pinot Noir and Chardonnay surround the winery, while other grapes are bought in from highly respected and experienced growers.

The Carneros District lies at the south end of both the Napa and Sonoma Valleys. An area of low hills and flatlands, the region is profoundly affected by cool marine air from the bay and Pacific Ocean. During the summer, a ceiling of fog hovers over the Carneros vineyards in the morning, burning off as the day goes on. Specifically on the Schug Estate, the fog is replaced at midday by summertime winds that come rushing through what is known as the Petaluma Gap, a break between two mountains which creates a kind of wind-tunnel across the vineyards. The wind stress causes the skin of the grapes to thicken, particularly the higher Pinot Noir plantings, a characteristic that adds pepper and spice nuances to the wine.

On an ecological level, the Schug team is very concerned with finding the most environmentally friendly and efficient way of growing the grapes. Cover crop is an important part of the yearly cycle. In Spring, carpets of mustard flowers, California poppies and wild grasses cover the ground between the vines. Not only does this transform the vineyards into a colorful patchwork, but the benefits also include prevention of soil erosion, nitrogen addition, soil structure improvement, weed suppression and creating a habitat for beneficial insects. In addition, it reduces the vineyard work load, fuel use, and the necessity for pesticides.

Sustainable winegrowing practices at Schug also extend to creating habitats for varying species of birds, particularly raptors and owls, which provide direct pest control to the vineyard. There are a variety of nesting boxes set up to encourage these larger birds who control the numbers of starlings, rodents and rabbits. Other nesting boxes are in place for the small birds who eat harmful insects on the vines.

Both Walter Schug and winemaker Mike Cox have always been strong believers that the quality of the grapes on the vine is the key to making good wine. Outside of the estate, grapes are bought from growers with whom the winery has long-term contracts, thereby ensuring Schug’s control over quality and supply. Mike likes to work closely with growers and prefers small production vineyards that contribute unique qualities of clonal and soil varieties to his blends.

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