same but different

Azienda Agricola Franco Roero Franco Roero

Via Zucchetto, 8, 14048 Montegrosso d'Asti (At)

Hall map

ProWein 2018 hall map (Hall 15): stand A51

Fairground map

ProWein 2018 fairground map: Hall 15


Gianluca Roero



Our range of products

Product categories

  • 01  Wines (according to cultivable areas)
  • 01.01  Europe
  • 01.01.09  Italy
  •  Piemont


About us

Company details

Our  philosophy is the Quest for Quality.
Every single day we work with such passion and tenacity, from the vines to the cellar, so that we may always reach this goal.

A quality wine must represent the perfect symbiosis between grape variety, territory, tradition and modernity. This is why the vine is “worked” in harmony with vegetative cycles thereby ensuring an excellent grape. Careful pruning, organic methods of growing and thinning out have always been our approach in working the vines. Barbera is certainly at the heart of our production but we have also achieved excellent results with Grignolino, Chardonnary,

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Company data

Sales volume

< 1 Mio US $

Export content

max. 50%

Number of employees