Baarsma Wines is specialised in the sale and development of a wide variety of carefully selected wines. For this, we utilise various distribution channels, both in the Netherlands and abroad. Our extensive portfolio of international brands, private labels and innovative concepts enables us to serve both the novice and the more experienced wine aficionado with adventurous and tasteful wines. Baarsma Wines also operates worldwide as a distribution partner, exporting to countries such as Asia, Africa, Russia, Poland, the Baltic States and the Caribbean. The company responds quickly and accurately to new developments and manages to strengthen its market position on a continuous basis.
Baarsma Wines is a market leader in the off-trade circuit that caters to supermarket chains. Based on a well-thought out and long-term strategy Baarsma Wines has, over the years, built up a sustainable company in an increasingly competitive and consolidating market. Baarsma Wines is, and wants to continue to be 'A Leader in Wine'.
The following three pillars ensure that Baarsma Wines shall also distinguish itself from its competitors in the future:
1. Category Management Advice
2. Operating Excellence
3. Distinctive Product Range