Trend Hour Tastings with Paula Redes Sidore & Stuart Pigott

“On May 15th ProWein returns to Düsseldorf in Germany, but wine never went away”, Stuart Pigott – in collaboration with Paula Redes Sidore the official trend scouts for ProWein – gets to the point. Of course, some wine producers, wine brands and categories of wine lost sales during the Covid crisis, but most of them bounced back. It turns out that wine is one of the most resilient products to the virus.

This year, Paula Redes Sidore and Stuart Pigott have once again tracked down exciting trends and will deep dive into these themes and trends with you at the Trend Hour Tasting at ProWein in Düsseldorf this May.

Trend Hour Tasting - simply come in and enjoy

A little spoiler about adaption and new hero’s:

During the three years since the last ProWein many producers across Planet Wine began seriously investing in making the vineyards more resilient to climate change. Whether it’s a shift in variety, aspect, altitude or rootstock, adaption it turns out, is key.

Another trend: Wine gets a makeover. During the crisis some serious rethinking happened. Co-fermentation, hard seltzer, even alcohol-free: new categories of hybrid drinks and inventive packaging are receiving a hero’s welcome in an industry previously rooted in tradition.

Quality that is appreciated
Check out the information at the official ProWein Website – to see the high international spread of our exhibitors and the unique variety of the range on offer when the whole world of wines and spirits gathered in one place.

We are looking forward to welcoming you again to Düsseldorf. We are giving our all for this – in professionally, purposefully and passionately planning, preparing and organising this trade fair. Always with the aim of bringing you together with the exhibitors and offering the best possible platform for successful business.