Skip to main content

ProWein Business Report

The ProWein Business Report helps to assess international wine markets and is compiled in co-operation with Hochschule Geisenheim University. It provides a unique insight into the situation in the industry and draws conclusions for the future.

Our special reports on key topics such as countries or trend themes supplement the annual ProWein Business Report.

02.09.2025

The new No-Reality

The market for wine and beverages is changing. Changing consumer behavior is posing challenges for producers and marketers: people are drinking less alcohol, and new product categories are emerging. Non-alcoholic alternatives in particular are gaining in importance—and with them, dealcoholized wine.
Read more
See all
Grafik Head

Knowledge about the wine and spirits world!

Whether you are interested in the in-depth analysis of the ProWein Business Report or want to expand your wine knowledge with the ProWein Magazine use our knowledge to drive your business forward and build customer confidence.


Knowledge about the wine and spirits world!




Whether you are interested in the in-depth analysis of the ProWein Business Report or want to expand your wine knowledge with the ProWein Magazine use our knowledge to drive your business forward and build customer confidence.
Return to top