14.07.2026 - Apply now for the Discovery Zone 2027. Spaces are limited.
Are you breaking new ground in viticulture? Do you create distinctive wine styles, embrace regenerative farming, or give traditional grape varieties a fresh perspective? Then the Discovery Zone at ProWein 2027 could be the perfect stage for you.
The Discovery Zone is ProWein's new platform for selected first-time exhibitors with innovative concepts and unique stories. Instead of a traditional exhibition stand, participants present their wines in an open tasting and networking area designed to encourage direct exchange with international buyers, sommeliers, wine merchants, and media representatives.
Participation is limited, and exhibitors will be selected based on defined criteria.
Show the wine world what it should discover next – apply now for the Discovery Zone 2027.
