ProWein 2019 International Trend Scouts and Trend Topics
Also this year, ProWein will get to the bottom of the trends and topics that move the wine world. International sommeliers, renowned wine authors, selected bloggers and bartenders write about what they are currently doing in their profession. Take a look over the shoulder of the experts and stay up to date!
Preamble Peer F. Holm – President of the Sommelier Union Germany
Last year, we predominantly asked sommeliers from Germany to express their views on the topic of "trends". These answers already showed that trends are as diverse as the world in which we live.
On the occasion of the 25th anniversary of ProWein, the worldwide number one when it comes to trade fairs for wine and spirits, I asked my colleagues from the international sommelier associations, with which we as Sommelier Union Germany are associated via the world association ASI (Association de la Sommellerie Internationale / www.asi.info), about their impressions.
Here, of course, completely different influences become apparent. In addition to the basic preferences regarding the beverage culture in each respective country, gastronomic as well as purely economic aspects also play a role. What is eaten where and how, and what are the (traditional) trade channels. Therefore, the trends presented by the international sommelier colleagues are even more diverse than from the viewpoint of the German perspectives - which you can continue to read here [link to the articles from 2018]. At the same time, it can also be clearly seen that the Sommellerie does not limit itself to wine as an area of responsibility, however, it is concerned with the entire variety of beverages. Trends from the spirits industry, the bar sector and the craft beer scene will be on display as well. In the same way as it also takes place at ProWein with the special show "same but different".
With the international sommeliers, connoisseurs of their countries will have their say. It is even possible for you to come up with ideas on how to expand or redesign your own range of drinks. And this will certainly be anything but boring. You may look forward to what our colleagues from all over the world have to say!
Peer F. Holm President of the Sommelier Union Germany
After training as a restaurant specialist at the "Hotel Vier Jahreszeiten" (Hamburg) and a one-year internship at the "Weingut Schwarzer Adler" (Oberbergen), graduated as a state-certified sommelier at the Hotel Fachschule Heidelberg.
Initially active in wine distribution, then in wine purchasing for importers such as "Ardau Weinimport" and "Weinkontor Freund". Since 2008, self-employed with the company "Wein & Wissen" (Sankt Augustin) in the field of wine communication.
Peer F. Holm has been a member of the Sommelier Union Germany for 25 years and has been active in the association since 2005. What began as a regional spokesperson for the Rhineland, has developed over the years and finally progressed to the election of the President of the Sommelier Union in May 2017.
Biographies and Topics of the Trend Scouts
Stuart Pigott, Paula Redes Sidore, Higgo Jacobs and many more are experts in the world of wine. And they are the trend scouts at ProWein 2019, who reveal their knowledge and expertise to the public! Here you can find the interesting biographies of wine connoisseurs.
Wine from high altitudes - country-specific trends - light reds for every occasion: Drinking wine itself is "in" like never before, and the variety of themes for which our trend scouts stand at ProWein 2019 is immense. So be curious and read the trend articles!