CRUZ, the N°1 Worldwide Port Brand, presents its 2016 advertising campaign with two colourful designs expressing the identity of CRUZ.
Both represent the woman in black that has been the icon of the brand for more than thirty years now. CRUZ stays true to its identity and heritage while becoming more contemporary with colourful and graphic backgrounds.
Attractive and elegant, this campaign will be spread in several countries to develop brand visibility.
MEET US AT PROWEIN NEXT MARCH (HALL 12, BOOTH A71).
In respect of a unique know-how dating back to 1887, PORTO CRUZ is an iconic brand proud of its origins and expertise. Combining tradition and innovation, the brand shares its vision of Port by promoting a unique and creative experience of tasting. With 7.7 million litres sold in more than 50 countries, CRUZ is a leading brand in France, Spain, Portugal and Belgium.
ABOUT LA MARTINIQUAISE
An independent French group founded in 1934, LA MARTINIQUAISE is one of the biggest spirits groups in France and features in the world Top 10. The group which operates in 110 countries has a turnover of 950 million euros and is proud to own four millionaire brands: LABEL 5 & SIR EDWARD’S Scotch Whisky, POLIAKOV Vodka and NEGRITA Rum – Source: IMPACT 2015
GRAN CRUZ, Rua José Mariani, 390, 4400-195 Vila Nova de Gaia, Portugal
ESPAÇO PORTO CRUZ, Largo Miguel Bombarda, 23, 4400-222 Vila Nova de Gaia, Portugal
To discover more about CRUZ, please visit porto-cruz.com and myportocruz.com.
Group LA MARTINIQUAISE, www.la-martiniquaise.com
LA MARTINIQUAISE – Mathilde BERKOVIC – Email: firstname.lastname@example.org