A new major initiative from Viña Concha y Toro was announced with the opening of its newly established Center for Research and Innovation (CRI) in the Maule valley, Chile’s Seventh Region. This project was conceived to do applied research and develop new technologies in the areas of viticulture and enology, seeking to contribute to the development and competitiveness of Chile’s wine industry, for the benefit of all. This initiative represents an initial investment of US$5 million and its modern purpose-built modular facility of 16,150 square feet houses a laboratory with state-of-theart equipment, an experimental cellar, and tasting and extension rooms. The Center for Research and Innovation has a team of top researchers, who will conduct research in the areas of: genetic material, viticulture, winemaking processes, product design and market, which are part of the matrix defined in the R&D&i strategy of the CRI.
Through these guidelines it will be possible to quantify the economic and social impact of projects developed at the Center, and all information obtained will allow improving agricultural and enological processes by making them more efficient and sustainable over time.
“This project underscores Concha y Toro’s commitment to the long-term health and welfare of our countries’ wine industry. Our goal is to support enhancements in plant production, improving not only the quality of our vines, but also the performance of farmers and producers in the area; to integrate, adapt and develop new technologies and to provide greater analytical support in every sector: production, agriculture and winemaking. It has huge implications for our industry, and will lead to new and heightened standards of excellence and the enhanced ability to compete”, said Eduardo Guilisasti, CEO of Concha y Toro.
The project is eligible for the tax benefit under the R&D Tax Incentive Act of CORFO, which is an important incentive for investment in this area. Currently, the Center is working on two lines of research, and in the future new related projects will be added.
Also, through strategic alliances and agreements with prestigious institutions, the Center will have international networks that will allow it to promote activities, projects and programs to strengthen its work, establishing institutional contacts to develop joint projects, and other kinds of cooperation with related entities. Currently, the CRI has two existing agreements: with UC Davis (USA) for joint research, and with the Mercier Groupe, France’s largest vine producer, with whom Concha y Toro has a long-term technical assistance agreement since 2001.
Concha y Toro’s new Center for Research and Innovation represents a major commitment in terms of corporate social responsibility and community relations. At a local level, the CRI through its Extension Center and various training options, will share new knowledge and technologies that can be incorporated into winegrowing and winemaking practices, benefiting national wine industry as a whole.
“Today, Concha y Toro is in a , said Gerard Casaubon, Director of the Center for Research and Innovation.