VDP-Prädikatswein wine growers and Messe Düsseldorf join forces

Messe Düsseldorf as the organiser of the ProWein trade fair and the Association of German Prädikatswein Wine-Growing Estates (VDP) will in future develop joint PR and marketing strategies – both on a national and international level. Apart from the VDP’s participation at ProWein these activities might include the presence of ProWein at VDP events and trade exchanges (e.g. in Berlin or New York) as well as the joint organisation and holding of press conferences or wine-tasting sessions. This decision had been announced at a press conference on August 26, 2004 in Wiesbaden.